On July 4, the Belarusian Brand Day will be held in Vitebsk (5 Tchaikovsky St., Cultural and Historical Complex "Golden Ring of Vitebsk City "Dvina"). The official opening is at 12:00 PM.

On July 4, the Belarusian Brand Day will be held in Vitebsk (5 Tchaikovsky St., Cultural and Historical Complex "Golden Ring of Vitebsk City "Dvina"). The official opening is at 12:00 PM.

The event is organised by LLC "BelBrandAudit", the Committee for Economy of the Regional Executive Committee, Vitebsk City Executive Committee, State Enterprise "Vitebsk Regional Marketing Centre", the Main Department for Education, the Department of Culture, State Institution "Vitebsk Culture Centre", and the regional organisation of the Belarusian Republican Youth Union (BRSM).

The Belarusian Brand Day programme includes:

An exhibition of youth innovative projects;

An exhibition and sale of products by artisans, Belarusian organisations, and creators of innovative developments;

An award ceremony for Belarusian enterprises based on the results of the republican sociological research "Youth Brand 2020";

An award ceremony for the regional stage of the professional skills competition "WorldSkills Belarus";

Fashion shows of collections by Belarusian designers from the National School of Beauty;

An art quest through the historical and cultural sites of Vitebsk, supported by OJSC "Marko", Private Unitary Enterprise "Darida", POD "Onega", SOAO "Kommunarka", JV "Belita" LLC, and "Slodych" Confectionery Factory;

A presentation of a book of poems by M. Bogdanovich, Y. Kolas, and Y. Kupala, published in London with the participation of the Embassy of the Republic of Belarus in Great Britain;

Presentations and masterclasses on promoting Belarusian brands;

A concert-presentation of works by Belarusian composers.

Musical projects "Ketevan" and "OliA", cheerleading team "Night Wolves", laureate of the EAEU International Music Award "BELBRANDAWARD" Alexander Muzykantov, laureate of republican competitions and finalist of the national selection for "Eurovision - 2020" Daria Khmelnitskaya, and models from the National School of Beauty will participate in the Belarusian Brand Day programme.

The events are held as part of the Republic of Belarus Independence Day, preceding the "Slavianski Bazaar in Vitebsk" International Arts Festival.

The organiser is the Limited Liability Company "BelBrandAudit" in partnership with the Vitebsk Regional Executive Committee, the Vitebsk Regional Marketing Centre, the State Institution "Vitebsk Cultural Centre", the "Art Chaos" Art Gallery, and the Vitebsk Regional Organisation of the Belarusian Republican Youth Union (BRSM).