16 November, Vitebsk /Olga Bogacheva - BELTA/. Orsha is selecting the best slogan and logo for the city, the head of the physical culture, sports and tourism department of the Orsha City Executive Committee, Alexey Demyankov, told a BELTA correspondent. Anyone interested can participate in the open city competition. The logo and slogan they are invited to create will subsequently acquire official status and will be used for positioning Orsha among other Belarusian cities, helping to promote it in the sphere of tourism. Taking this into account, a number of requirements are imposed on the competition entries. In particular, the logo and slogan should reflect the specifics of the historical and cultural development of the city in the context of the history and culture of Belarus, identify the characteristic features of Orsha to determine the historical mission of the city and its population in the history of the country. "At the first stage of the competition, we received about 20 entries from schoolchildren, representatives of enterprises and organizations of Orsha and the Orsha district. By the end of November, they will be thoroughly reviewed and the results will be summarised. However, a preliminary review, unfortunately, showed that there are no strong participants among the contestants whose slogans or logos would leave a vivid impression. We are expecting new entries from a wide range of interested parties," emphasized Alexey Demyankov. He also recalled that a logo is understood as an original rendering of the full name of Orsha, and a slogan is a slogan, a motto, containing a concise, easily perceived, effective formulation of the city's mission and communication idea. Each participant can submit an unlimited number of entries to the competition. The Orsha City Executive Committee initiated the competition. The competition regulations are posted on the official city website.-0-

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